When it comes to SEO and wants to get a high ranking on Google, analysis of your website and competitor website is compulsory. Lots of tools are available to analyze your website data and learn how well your SEO is doing. Among the different tools, Alexa is one of the best and more popular tools for analyzing SEO. Are you not aware about the value of the Alexa rank in SEO? Let’s know what are the Alexa tool and its value in SEO.
What is Alexa Ranking Tool?
Alexa ranking tool gives the rank of your website depending on the website traffic. Alexa ranking tool specializes to provide commercial web traffic who has installed Alexa toolbar. You can also optimize the competitor’s web traffic by using this tool & Increase Alexa Rank of your website.
How Does the Ranking System Work?
Before knowing the value of Alexa Ranking, you need to know how it works. While determining the ranking of a website, Alexa utilizes two metrics over a period of three months – first is the number of pageview and second is the number of unique visitors. Page views show how many times your website’s URL is viewed by users. Unique visitors mean the number of visitors who visit your website at first time.
Value of Alexa Rank in SEO
- It works as an important metric to show your website’s popularity and you can also do the analysis of your competitor’s traffic and popularity. So with the help of Alexa Ranking, you can understand that you need to increase more traffic.
- High Alexa ranking helps to attract more advertisers because advertisers use the website which has a high ranking. That’s why we can say that Alexa Ranking also helps to evaluate your website’s total financial value.
- We all know that higher ranked websites are indexed by Google crawler, which executes search engine optimization carefully. For that high Alexa ranking is required.
- In some ways, Alexa ranking is used in selling and buying websites. Because before purchasing the website, buyer check website’s ranking on Google. So we can say that to get more money by selling the website, the high ranking is required.
After showing the value of the Alexa ranking tool, you have a clear idea that why Alexa Ranking is required for your website. So use this amazing tool to increase your website’s traffic and popularity on Google.